Unless you live under a rock, you’ve by now likely heard the most recent Taylor Swift anthem, Blank Space. The ubiquitously hypnotic anthem, which will never leave your head, has caused some lyrical controversy as one of the lines kind of sounds like “Starbucks Lovers.” That’s not the actual line, but it wouldn’t be surprising… read more →
With digital analytics becoming increasingly vital to many business’s marketing plans, it’s important to not overlook analytics for mobile apps. Looking at a few mobile app statistics, mobile users spend far more time, on average, in mobile apps versus their use of mobile web. If you have an app, are you tracking your traffic and… read more →
The “Big Game” is just days away now, and for some, football is an afterthought. Indeed, if you’re not a fan of the Seattle Oceanbirds or the New England Freedomists, you may be more excited for everything else about the game – the betting, the parties, the halftime show, or, if you’re like me, the… read more →
Establishing editorial guidelines for the content that’s published on your website is a practice we can all benefit from. How often does someone need a page put up quickly that doesn’t “sound” like the rest of the website? As pages are added to your site, it becomes a patchwork of content that doesn’t maintain the… read more →